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Life Data Challenge - Powering Public Data to Shape Future Health

Har du en idé til en ny forretningsmodel, der er baseret på danske sundhedsdata - så er denne challenge noget for dig!

Data af høj kvalitet er afgørende for at undersøge og udvikle løsninger til vores fremtidige sundhed. Danmark er internationalt kendt for kvaliteten af sine sundhedsdata på grund af landets lange tradition for registrering og journalisering af patientsager.

Med Life Data Challenge inviterer Erhvervsstyrelsen, Digital Hub Denmark og Dansk Design Center innovatører over hele verden til at bringe nye ideer til, hvordan vi kan forme fremtiden for sundhed med databaserede løsninger, designet til at forbedre sundhed og redde liv.

Submission must be in English. 

100,000 DKK
Launch of challenge call

Launch of the Life Data Challenge. Submission must be in English.

Submission deadline for solutions

Submit your idea before November 26. Submission must be in English.

Announcement of finalists

The finalists in the Life Data Challenge will be announced

Life Data Event

Workshop at the Danish Design Centre for the finalists in the morning. In the afternoon the final pitch event. The finalists will pitch their ideas in front of the jury and keynote speakers. The winner(s) will then be announced.

Erhvervsstyrelsen logo
Digital Hub Denmark
Danish Design Centre logo
Copenhagen Healthtech Cluster

What is the Life Data Challenge?

Resten af denne challenges vil foregå på engelsk / The rest of the Challenges will be in English

Life Data Challenge is an open call for ideas utilizing Danish public health data to develop new and innovative solutions that improve patients' lives. 

Currently, we are moving towards a future where health in all aspects is met with increasing demands for efficiency. The elderly population is growing, and an overwhelming array of new technological opportunities present themselves. Several questions arise: How can we ensure - and improve - quality care for every patient? How can we reduce the time, healthcare workers spend on administration, providing more time for one-to-one human care? How can we empower patients to take even more responsibility for their health? And how can we design these solutions with empathy, focusing on the human behind the patient? 

Students, early startups and businesses with innovative ideas on how to design new business models based on Danish public health data are invited to submit ideas and participate in this Life Data Challenge. 

After an open submission period, five selected ideas (finalists) will be invited to a design workshop at the Danish Design Centre to further develop their ideas and business models. Experts from the design field and experts on the Danish health data will guide the finalists in mapping out value streams in their business models and explore the opportunities and challenges in the realization of their solutions. Furthermore, the workshop serves as a stepping stone for the pitch event later the same day.

The first prize winner receives a cash prize of 50,000 DKK.

Furthermore, the first, second and third place will receive legal mentoring from experts at a total value of 50,000 DKK.

Data and resources

Denmark has some of the world's best and most detailed health data as a result of our long tradition of recording and journalizing the Danes' diagnostic and treatment programs. There is great potential in bringing these data into play, to create better and more effective treatments, and to add more value to both patients and our community overall. 

Currently, the use of Danish health data for research purposes is regulated by EU and Danish data protection regulations. In general, health data may be used for research purposes of significant public importance. The specific requirements depend on the research project and the desired health data. To access health data, researchers have to apply to the relevant authority responsible for the data. Researchers from abroad may have to collaborate with a Danish research institution to access health data.

However, for the Life Data Challenge, we utilize a health data map developed by Copenhagen Healthtech Cluster (CHC), featuring interactive metadata on more than 160 Danish health data registries and the variables they contain. CHC created the data map to ease the overview of administrative procedures connected with identifying and applying for access to Danish health data.

The health data map provided by CHC does not grant access to specific health data but provides an overview of metadata across a large proportion of public Danish health registries and databases. It is possible to search for specific disease areas and the actual content in the databases, i.e. the specific, anonymized, variables that each database holds. This allows both public and private researchers to get an overview of data that are already collected, and to learn about their accessibility and how to apply for access to the original health registers and databases.

A commonly used interpretation of metadata is "data information that provides information about other data" - in short, “data about data”. There are many distinct types of metadata, including descriptive metadata, structural metadata, administrative metadata, reference metadata, and statistical metadata.

When defining metadata in health data registries we touch upon a combination of metadata that cross-reference the different types mentioned above. The metadata included in the health data map includes what is commonly defined as health data by the European Commission (2015).

The definition includes metadata in one or a number of the following categories:   

  • Health information ranging from personal information (i.e. gender and age) to specific disease areas and areas of application (i.e. administration, elderly or population studies).
  • ”Raw” sensor data to be applied on their own or in combination with other data to draw conclusions about a person’s current health condition or individual health risks
  • Information used to draw conclusions about a person’s health condition or health risks (regardless of the accuracy, legitimacy or adequacy of such conclusions)

The metadata that can be accessed via the health data map is anonymized variables in these categories.

Your idea should contain a selected range of metadata from the health data map provided by CHC.

How to contribute to the challenge

What is in it for me? 

As a participant, you get:

  • The first prize winner receives a cash prize of 50,000 DKK.
  • The first, second and third place will receive legal mentoring from experts at a total value of 50,000 DKK.
  • The five finalists will be invited to a full-day challenge workshop with mentoring from subject experts and one-on-one coaching in applying design methods to the solution
  • Finalists will have the chance to test the theoretical framework for a new solution or idea and receive feedback from leading Danish and international experts
  • Finalists will pitch in front of top actors in the Danish healthcare system and the international jury at the pitch event and award ceremony November 29
  • Participants will have the opportunity to connect with national and international networks in health and tech


Who can participate?

In short, everyone with a great idea can participate in this challenge.

You may have worked on a solution for a long time, but never had the chance to take it to the next level. Or you are perhaps exploring a new business area where Danish health data could be the game-changer.


What does it take to win?

Your submitted ideas and solutions will be assessed by our jury of leading experts in the field of health data and judged according to the following criteria. Five finalist ideas will be selected on November 27, and the final winner(s) announced at our pitch event and award ceremony on November 29.


Selection criteria:

  • Innovation and novelty of the solution
  • Use of Danish health data, and supporting data sources
  • Value for users 
  • Scalability and business potential of the idea
  • Feasibility and initial stepping stones of the solution

Challenge process

Step 1 - Sign up for the Life Data Challenge

To participate in this challenge, you have to upload a brief description of your idea/solution here on challenges.dk. You need a user profile, please sign up for a profile here


Step 2 - Upload your idea 

Spend some time reviewing the potential data sources and describe your idea.

We kindly ask you to submit in English.

We will help you get there, but you do have to  provide a well-thought-out idea that we can base an initial evaluation on. Please follow our guide for submission.


Step 3 - Get selected for the Life Data Challenge

The five selected finalists will be notified directly. The project partners will make an assessment of all submitted ideas based on the selection criteria above. 

In the submission guide you will find supporting questions to the selection criteria and an overall guideline for the content of your submission.


Step 4 - Life Data Event 

The five finalists are invited to a Life Data Challenge Workshop at the Danish Design Centre in the morning on November 29 in Copenhagen. International participants will have the opportunity to participate online, but we encourage the five finalists to be present at the workshop. 

The workshop includes mentoring from subject experts in health data and design of innovative health solutions,  and hands-on coaching in applying design methods to your solution. The methods will enable finalists to visually prototype their ideas and solutions in a way that puts the user first, while still prompting you to specify which datasets your idea will be based on (including which variables in particular), and how you plan to correlate them with each other to create concrete value for specific stakeholders. Furthermore, the intuitive tools will help you visualise pain points, the stakeholder landscape, economic flows, and the understanding of the broader societal context that is essential in order to realize your idea. 

In the afternoon, the five finalists present their ideas in front of the jury at a final pitch event at the Danish Design Centre. The winner is awarded a cash prize of 50,000 DKK. Furthermore, the first, second and third places will receive legal mentoring from experts at a total value of 50,000 DKK.

The final selection of the winner or winners is based on the same selection criteria as for the finalists, with one exception: Teams are also assessed based on progress made (either technical or conceptual) with their idea during the Life Data Challenge-workshop. 



The best ideas and solutions in the Life Data Challenge are going to pitch in front of a jury of leading experts in healthcare, tech, and business to ensure that the finalists and winners of the challenge are equipped to create the best health solutions of tomorrow. The task of the expert jury is to assess ideas and solutions at the final pitch event and decide who should win the main prize. 

The members of the expert jury of the Life Data Challenge Challenge are:

Henning Langberg
Director of Copenhagen Healthtech Cluster 

Ann Rosenberg
Senior Strategic Business Process Management Consultant, SAP Next-Gen

Lars Frelle-Petersen
Director, Confederation of Danish Industry

Bettina Maisch
Senior Key Expert Consultant, Siemens

Jan Madsen
Professor, Deputy Director, DTU Compute

Jesper Grønbæk
Founder and CEO, Health Tech Hub


Henning Langberg

Ann Rosenberg

Lars Frelle-Petersen